Google Business Profile Optimization for Contractors: Why Your Free Listing Now Beats a $10,000 Website
Your Google Business Profile is now the first place a homeowner decides whether to call you or your competitor. Key Takeaways Optimized Google Business Profiles show up in 80% more searches and get 4x more website visits than incomplete listings. Profiles with 100+ photos receive 520% more phone calls than those with few or none […]
Google Local Service Ads for Contractors: Stop Wasting Budget on Junk Calls and Start Winning High-Intent Leads That Book Real Jobs
Google Local Service Ads give contractors the highest-visibility paid placement on Google at a pay-per-lead price. Key Takeaways Google Local Service Ads appear above paid search ads, the map pack, and organic results, making them the highest-visibility paid placement available to contractors (Google, 2025). LSA campaigns convert at 20–25% on average, significantly higher than traditional […]
