Key moments
0:00 ChatGPT Sent Me a Real Client
1:22 What the Prospect Actually Asked AI
2:24 Why AI Changes the Referral Game
3:57 Person vs Faceless Agency Signals
5:16 Four Reasons ChatGPT Recommended Me
7:12 Consistency Builds AI Confidence
8:08 Why YouTube Transcripts Matter to AI
9:12 How to Get AI to Recommend You
Full transcript

0:00 ChatGPT Sent Me a Real Client
Hey, I’m Jeremy Ashburn with PushLeads helping small businesses get more leads without struggle and frustration and in this little video We’re talking about something that’s super exciting I had ChatGPT send me a client a couple of days ago And I’m super pumped about it and wanted to tell you what I thought Actually made the difference. So what basically happened here is that somebody in Los Angeles wasn’t happy with their SEO guy their a their Google Ads guy and The person just started cranking out junk AI content, right and AI slop is what we call it, right? And AI slop is not good real humans don’t respond to that as well I don’t know why I said real humans us humans don’t respond super well to AI slop And of course AI doesn’t like it and Google doesn’t like it, right? But with you but if you use AI to produce really good content Then it’s super super helpful, right? So it just depends on what you’re producing And so they were unhappy instead of googling they asked ChatGPT and ChatGPT recommended me They said hey, if you’re looking for Google ads, you should be you should reach out to Jeremy Ashburn with PushLeads He’ll help you. I’m not in LA, right? I don’t have any kind of outreach happening in LA. I do have a couple clients there, but They’re not referring this type of client.

1:22 What the Prospect Actually Asked AI
So that’s pretty exciting and The exact question that they said was who would be the best person to help me set up a Google ads campaign They asked for a person not a agency, right? And of course the agencies are out there, but you know about half of them are scams, right? I regularly have agencies that say hey $2,000 and we’ll do all your work and then I log in and audit the work and no work is being done So it’s kind of insane And but that’s about half the equation, right? So the industry the bar for for the for content or and the bar for anything in my industry and digital marketing is so low because of all these bad players out there But if you actually do high -quality work and be transparent with the work and meet with their clients and show them the work Then guess what the industry rewards that the industry doesn’t reward lazy, right? So Anyway, and of course this is bigger than one lead a couple days ago, right?

This is part of our AI search visibility guide.

2:24 Why AI Changes the Referral Game
Because shat GDP has 900 million active users as of February of 2026 is probably closer to the next big number right the big B number And then that doubled from 400 million the previous year So 900 million weekly active user And of course AI changes the referral game because it’s not really about being on page two The top of page one any longer. It’s about producing high quality educational content that gives value to people Um without actually asking for anything in return, right? And so when you do that AI is naming two or three businesses And it doesn’t matter where the person is based out of this person is in Los angeles I’m right here in north carolina in ashwin north carolina and what happens is Actually yesterday is the day that I spoke to them and I also got a referral from a real person yesterday a real human and um And both of these referrals acted the same they both acted like they were referred to from by real people because the first one was referred to Um a local referral here in Asheville where i’m based out of and the second one was referred to by AI And she was like um she said to me I want to know exactly what you’re doing to show it to you know Why you’re getting AI referrals and I say well here’s the three things that i’m doing and I answered her And again not asking for you know any money up front just show the value, right? BNI talks about givers gain giving without expecting anything in return

3:57 Person vs Faceless Agency Signals
And that’s kind of what I do And so and then I said hey I can come in at 250 a month and do Google ads for you and show you what I can do And really ultimately we really need to spend You know thousand or two thousand dollars a month on everything including Google ads But let’s start off small and I show you what I can do Um and I’ll be consistent and I’ll do high quality work That’s just what people are looking for consistent high quality work and consistency I said it consistently over and over again because it’s so important But when an AI refers someone to you those leads arrive pre -sold pre -sold baby It’s all about the pre -sold lead um and that’s exciting about that I’m super excited about that and of course we have the whole person’s versus agency You know a faceless agency is We um, we everywhere generic team pages fewer signals tied to one person And of course, they’re not really cranking out really high quality content the way I am Where is a real identifier that viable expert is a real name and face and reviews are mentioning My name and my story is on the about page and all the youtube content I’m doing and the content has my name on it, right? So do you want to go with a faceless agency or you want to go with an identifiable expert? So the real question is why did I show it for ChatGPT

5:16 Four Reasons ChatGPT Recommended Me
So first of all, um, it’s about four components here The first thing is that I have pages that directly answer the buyer’s question What’s the best thing to do when setting up Google ads here? It’s how to set up your own Google ads I’m giving all the information away If someone wants help doing it, then I’ll of course be available to help Secondly, I have third part of your viewers that describe my Google ads work, right? So you have to have signals from other websites not just your own website And that’s one of the reasons why this video is on linkedin and youtube, right? It’s got to be in multiple places And of course, I have a consistent business business and I and then of course I have a consistent business history back to 2012 And then I have more than 100 videos on it on my youtube channel with my name attached So this is sort of my best read again We don’t know exactly but I know the difference in the last couple months is I’ve been producing a lot of content So here’s my youtube channel I’ve got you know a little less than a 700 subscribers right now But I don’t care about how many subscribers I have I care about how many high quality videos I have And on my channel, I’m doing slideshow type videos that answer questions um And then um and each of this and this is not slop, right? Because this is high quality content where I’m answering the question. I’m introducing myself I have um slides that go through and give a whole bunch of data Except for some doing these slideshow type videos I’m doing real versions of me talking videos with graphics and B -roll and stuff like that And then I’m also doing these loom style videos where I record you know, hey Um Answering a question And again, I don’t care whether or not I get a number of views or not because this is high quality content that I’m answering And that leads me to the next point about consistency

7:12 Consistency Builds AI Confidence
Consistency generates confidence because AI models are cross checking things right AI Does hallucinate but it does not want to hallucinate and it’s getting better at not hallucinating And so when an AI sees your website with content and videos And long articles and they say linkedin and the two directories Then an AI model treats that as subtle fact. They’re doing what’s called triangulation, right? And so when that happens, that’s where the confidence comes through and that’s why AI that’s why chat do judge And that’s why ChatGPT said hey I highly recommend german with PushLeads. It wasn’t just Bob Bob, you know, nameless faceless agency Thrive or whatever it is. It’s an actual real agency, but a real person who worked for that agency And the next question I want to bring up is what about youtube videos

8:08 Why YouTube Transcripts Matter to AI
do they actually matter right because I was curious I was like hey, I know that chat tp he doesn’t even care about videos But it reads the titles descriptions and transcripts of the videos And all those videos are on my site with the title transcription and chapters and everything Um, so every video is another page tying my name to my expertise and so for a person Um, this is it’s a huge library that a person can look through all my youtube videos But it’s also a huge library for AI And so I was like when I started doing this I thought well, I’m just going to show up for you know Google’s AI gem. I and Google’s a overview because that is a huge component of showing up for AI And I was actually surprised that ChatGPT found me and it’s because chat is reading all the transcripts And they’re seeing i’m doing a lot of content and they’re seeing i’m helping people And i’m not asking for anything in return. And so that turns into um, a really great high favorable opinion of me So what should you do from this?

9:12 How to Get AI to Recommend You
Your biggest upgrade is you need to make be making videos answering your common questions The videos need to be 10 to 20 minutes long because AI really paid attention to anything that’s longer than 10 minutes and that will be cited And you need to have the video with the video transcript and the chapter and all the things Including video schema on your site and that turns video into everything then AI can read directly So how do you get recommended by chat tp he So how do you get recommended by chat gbt or any of the other ais Answer by your questions on your own site get real reviews Be consistent everywhere show your face put your name and face on your expertise Publish the video that as text put that on your website and stay on topic Don’t produce a whole bunch of random content that doesn’t matter And how can you test whether AI recommends you you can essentially go to an AI? And you can ask it for real customer questions or come up with your own customer questions You then ask each question in chat gbt with the search on you know log data chat gbt So it’s not logging and remembering and then run that same time run those three to five or ten five to ten questions every day Because the answer will vary and then check what sources it provides and repeat that monthly and you can track your changes And of course start doing this with every new lead ask it one question How did you find us if AI was involved ask them? Exactly what they typed that prompt tells you what question you’re already answered And if you’re winning that prompt then you’re winning So if you want AI to recommend your business we help small businesses get more lead to a struggle and frustration Just go to PushLeads .com backslash contact us And you can also do an audit of your own business on the website And i’ll see you soon and talk to you soon. I’m Jeremy Ashburn with PushLeads. Thanks so much. Have a great day


ChatGPT referred a client to Jeremy Ashburn; explores how AI referrals work and why high-quality content builds trust.

Read the full written guide: How to Connect AI Citation Share Improvements to Actual Client Leads

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