Why Don’t I Show up in Google?

0:00 Why Your Business Does Not Show Up
good morning good afternoon or good evening it’s Jeremy Ashburn with push leads and I help business owners get more leads without struggle or frustration and uh in this little video we’re going to answer a common questions that clients ask me all the time potential clients are coming to me and they’re asking the question hey why doesn’t my business show up in Google so let’s answer that question and I’m going to explain this in plain English I’m not going to use any complicated jargon if you want to do that then just find an introverted SEO professional work with them um but I’m extroverted I love helping people and I’ve been doing this for 13 14 years so let’s answer it um why don’t I show up in Google so in this video we’re going to talk about something called domain reputation um I’ll explain what that is we’ll talk about how um you know your site age affects that we’ll talk about different domain reputation tools we’ll answer that question why don’t I show up in Google and then we’ll look at some examples so let’s go into it let’s jump into it here so domain

1:10 Domain Reputation Scale Explained
reputation essentially think of um think of it this way all websites have a number on the scale of 1 to 100 um and this represents their online reputation so domain reputation another way of think of that is your online reputation okay so think of your domain reputation is sort of like your business’s online you know score so to speak um if you make a new website it’s going to start with a zero domain reputation it’s not going to have any reputation and then as sites grow their domain reputation increases and so think of like um you know a brand new site let’s say that you’re you do HVAC services in Atlanta Georgia if you were to make a site today it would be an NA or zero would start off on the bottom end of the scale and so baby sites or brand new sites are really like a domain rating of 0 to one it’s got no reputation it’s not showing up in Google um toddler sites are sites that have a domain reputation of 2 to five and it’s really also a low reputation sometimes you have rankings but generally not sometimes you’re showing up in Google but usually not um child sites are kind of like between age uh domain rating between 5 to 8 and they have like a medium level reputation a low medium sometimes you’re showing up in Google as well for that um tween sites are you know between 8 to 12 it’s got a low reputation you might start showing it for some searches and then um sort of teenage sites are between 12 to 20 you’re getting some more rankings you’re getting some medium reputation and then uh young sites are

2:58 SEO Tools That Measure Domain Reputation
between 20 20 and 30 generally at this point you’re starting to show up for some more searches more rankings people are starting to find you in Google and then mature sites are between 30 to 40 you generally have a larger reputation and you’re getting a lot of traffic from Google at this point um and then Senior sites are anything from 50 plus so essentially um you know at these kind of sites um include YouTube um and uh Twitter and some of these other major sites out there online and you generally have the highest number of rankings so so basically it all comes down to your online reputation your domain reputation and the question is what is your domain rep reputation if you know what it is that can really help um and there are two tools um our in the SEO world we used to use this Moz tool a lot but it’s really kind of an outdated um tool that none of us use any longer most SEO people use H reps or sometimes sem Rush um so bottom line is we have tools that can tell us what the reputation is so why don’t you show up

4:11 Comparing Your Score to Competitors
in Google well basically um if you know what your rep your domain reputation is and then you know what your competitor’s domain reputation is it really comes down to is your number higher than a competitor and really I look at usually three competitors and so um if you’re number is lower you need to do ongoing SEO blogging and you need to get other websites to connect to yours to increase your domain reputation now if you hire an SEO company to do this for you they should be doing this and you really should have reports of the work they’re doing um those reports should also show rankings moving up um even if you’re starting on Google’s 10th page and moving up to Google’s fifth page or whatever you should see some kind of growth um and the unfortunate um thing

5:03 What Bad SEO Companies Actually Do
that I’m starting to preach about so to speak is that many SEO companies don’t actually do any work or they do a quarter of their work um and I have a story about a lawyer who approached me and um he was paying $1,400 a month and I did the research I looked at the compet his competitors I looked at everything and I looked at what this supposed company was doing they were BAS on they were they came in as a referral I looked at all the work and they were doing like 5% of the work to get to the top of Google and I was like wow that’s insane they’re publishing a couple random blogs or making some pages in your site that’s not enough to push the envelope um and I said how did that how did that work out for you and he said I got one call in a year and I’m like well I know why so he started working for me for under the $1,400 a month and we got great results he got very busy um and he actually later was approached by the state of New Jersey to become a lawyer for them um but uh he just made a decision to change career um to change paths there but he was like man I got tons of calls um and I’m really happy with your service so this started telling me that um a lot of SEO companies actually don’t do the work or don’t do all of the work um and I just think that’s insane but anyway um so if we look here um at one example um I can

6:32 PushLeads Live Research Offer
look at and see that I’m showing up for SEO Services um in Asheville where I’m based out of um and I can look at HRS this is stuff this stuff comes from HRS and I can see that you know my overall reputation is a 26 and 32 it’s higher than that this is an older screenshot um and I can see here that I have 115 searches I’m shown up in Google that’s where the organic keywords is um and uh oops and um I can see this this here is my um o my homepage reputation and then this number here is my overall reputation and I can see a competitor to mine has a 42 and 54 um so bottom line is um there’s lots of ways to to look at this I think on the front end that any kind of company that you are consider be considered to work with they should be doing this research and they should tell you um based on This research what kind of results they can give you if a company isn’t doing this it’s possible that they may be a scam um or um I don’t know I mean I obviously um when some you’re paying for a service you really should get results and if you’re paying for something you’re not getting results for I’ve seen it over and over again companies just aren’t doing the work um so I don’t know it’s just crazy the bar is so low in marketing um anyway so um so again you you need to show up in Google by blogging by getting other websites to link to yours and doing sto on your site or having a company do that for you um for me if you are watching this video and you are a local company and you provide a service and you’re looking and you’re getting some leads in Google and you want to grow then really this comes down to um I can help you with that um so you can go to this URL here push leads.com learn more and essentially I’m asking you to book a meeting with me this is if you want to you know take a look at your SEO or maybe you’re currently working with a company right now and you’re not sure about the results they’re giving you um or maybe they’re not doing any work and you’re paying them $1,500 a month um sorry I’m laughing I’m just it’s insane um out there but uh what I do in this meeting is I’ll do live research with you I’ll look at the competitors and I’ll take a close look at your SEO and if the research says I can help you then I’ll make recommendations and the research says I can’t then I’ll be totally upfront about that as well so I just wanted to invite you to meet with me now let’s take a quick look

9:20 HVAC Atlanta Real World Example
here um and in this little example I’m looking at um HVAC near me um and I’m looking um so I’m using this tool that approximates I’m based out of Asheville North Carolina right here but I’m um looking to see with this tool if someone searches for HVAC near me in Atlanta Georgia who shows up we got moncre heating and air conditioning infinity and peppers heating and air conditioning so I did some research and looked at each one of these guys to figure out um is what I’m telling you right right it’s always good to do research to double check whenever someone tells you something they better back it up as some evidence um so so Moncrief Heating and Air

10:03 Moncrief Heating Domain Reputation Breakdown
Conditioning this is them and I can see with this HRS tool that they have a 42 overall reputation and a 31 homepage and they’re showing up for 24,000 searches in Google um that’s quite a lot so these guys um and you can see here they’ve got 2100 reviews and uh they’ve been in years in years in business 125 plus years so they’re definitely at the top the next one down down on the list is this Infinity Heating and Cooling these guys are anomaly um not sure exactly why they’re showing up their website actually doesn’t even load when you try to load the website um and um and I think that these guys um may have had a website um maybe they’re base near downtown for whatever reason um and I had to do some research but they’re showing up here so this really doesn’t count um sometimes you see anomalies there the third one down here is Peppers

10:58 Peppers Heating Anomaly and Blog Traffic
heating and air conditioning service and you can see here that these guys have an overall reputation of eight and a homepage reputation of 16 and they’re showing up for 264 keywords I can actually click on this and see what are they showing up for um so initially I’m just seeing random searches around humidity levels um and uh I’m seeing um I’m basically just seeing perfect humidity none of these are HVAC terms um and uh none of these terms are really that valuable um so someone’s blogging about humidity for them is what I’m guessing because I can see here what is the ideal level of humidity so this one blog post from 2021 is generating a lot of um a lot of traffic not sure if any of these people are actually going to be using an HVAC company um so but none of these terms are actually HVAC Services um so they’re definitely showing up for this somewhere um but um the tool is showing me that I’m not seeing a lot of really good terms so anyway um so just to re just to repeat this um love to have you meet with me just go to push leads.com learn more book a meeting with me and uh I’d love to do some live research with you look at your competitors and take a close look at your SEO if the research shows I can help you I’m going to make recommendations right there in the meeting if the research says no I can’t help you then I’ll be totally upfront with you about that as well all right I’m Jeremy Ashburn with push leads and today we talked about why don’t I show up in Google you don’t show up because your business reputation um your online reputation is too low and you need to do some something to change that whether you work with an SEO person uh or company or do it yourself um do something to push to to push the envelope to change the story all right I’m Jeremy Ashburn with push leads I help businesses get get more leads without struggle or frustration talk soon